It changes dynamic URLs to static and well-structured SEO friendly formats, which can help improve Search Engine rankings and readability.
It also includes verification and validation of each URL, supports safe changing of URLs and redirections from all native and rewritten CRE Loaded URLs, properly handles Sessions IDs*, operates at high speed without negative effects to server load or response time and prevents duplicate content penalties.
Before SEO URL Re-writer is installed
http://www.yourshop.com/index.php?cPath=89
After SEO URL Re-Writer is installed
http://www.yourshop.com/Sex-Toys/c89/index.html
Please Note: This does not guarantee rankings within the search engines.
Please read our full SEO guide
here for information how to gain search engine rankings.